Customers are foundation of any business whether B2B or B2C. At least I can't think of any business without a customer. Can you?
This page lists my posts on customers, knowing them better, and effectively engaging with them through various channels. In turn, it also talks a little about business and economy as a whole.
The list of posts in this segment is:-
The post focusses on how technology is helping business users in analyzing their customers on the fly. Is analytics gradually becoming business centric? What are the activities that should be left with IT teams?
This post discusses the engagement persona with a customer - the processes of Listening, Learning, Understanding and then Speaking for personalized user experiences.
A story of rags to riches to rags. Can technology be effectively leveraged to prevent a situation like Vishal Retail?
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